Why?

by Ed Graziano, Corporate Event Interactive
Excuse me for a moment as I open up for discussion the question that has been burning in our office and with many others in the industry – Why? Why is a blog on the “Strategic Value of Meetings & Events” or similar blogs in the industry important when everyone is so busy with work, or trying to obtain work? And by the sure quantity of blogs that exist, does anyone really have time to digest more than a couple of them?
Or does blogging in the meetings and events industry need to be legitimized or can it just be an exercise in personal communication, thought/idea gathering or venting?
Typically I would add a bullet point list below of the reasons why I think blogging in the event and meeting industry is of great value. But instead I am going to leave this question open for discussion. I am very interested in your thoughts and opinions and also if there are blogs that exist currently that you find are valuable resources for you.
I look forward to your thoughts!
Thank You – Ed